Social & Digital Media: We Helped Build It – All The Way Back in 1999. Here’s To The Next 25 years of Media Disruption!

From the first clicks to today’s billions more, Disruptor Capital has been helping to build and shape the digital landscape from the get-go.

Why Social & Digital Media?
We didn’t just ride the social media wave—we helped start it. Back in 1999, when much of the internet was dial-up and ‘viral’ wasn’t a thing, our Founder & CEO Pete Snyder launched the very first social media marketing company, New Media Strategies.

For over 25 years, Pete’s been investing in the platforms, tools, and trends that turned data and chatter into empires. Now, as billions globally engage online every single day, we remain front and center in the attention economy’s gold rush.

Our Approach
25 years deep, we’ve got the scars and the smarts. We helped launch social media marketing when most of the world was still tethered to AOL and we’ve been funding the digital frontier ever since—think killer ad tech, influencer empires, and platforms that enthrall masses. Our moves are sharp: we spot the next big shift, back the rebels who build it, and turn clicks and eyeballs into real returns. This isn’t guesswork— we’ve put in our 10,000 hours tenfold and beyond.

Opportunity Snapshot

• Social Boom: Tens of billions in ad dollars, endless scrolls—we’ve backed the most disruptive and impactful in the Industry.
• Digital Dominance: From AR filters to streaming wars, we’re betting on what grabs eyeballs.
• Pioneer Playbook: Since ‘99, we’ve turned early calls into a 25+ year win streak.